As specialty coffee matures, the World Barista Championship will also need to evolve
The World Barista Championship often conjures images of the most esteemed coffee professionals on the biggest stage in the industry. Over the years, the WBC has come a long way, and is now arguably the most important competition in specialty coffee as it leads the charge in innovation and creativity.
As well as shaping trends in the wider industry, the World Barista Championship also reflects how specialty coffee is continuously evolving. This is most evident with the latest technology and “r… read more
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